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Project Description

Set in a new urban-style neighborhood just outside Denver, Colorado, Bradburn Village Dentistry opened with a spa-like atmosphere and a commitment to advanced dental care. The founding dentists came to {e} house studio looking for a branding package to highlight their expertise and complement their high-end-meets-down-home aesthetic. We approached the project from every angle, developing a mini-website, writing engaging copy, producing direct mail campaigns and designing a logo, identity package and steel blade sign. While all the pieces have successfully promoted the Bradburn Village Dentistry brand, the office’s exterior sign has garnered some of the highest praise. Not only does the faux rust finish fit perfectly with both the natural feel of the interior design and the rustic-modern tones of the surrounding community but the carefully selected materials protect the sign from environmental conditions and reduce maintenance costs.The mini-website was featured on CSS Mania alongside the world’s best CSS and XHTML websites The distinctive and highly effective mini-website also received plenty of recognition, including being featured on CSS Mania alongside the world’s best CSS and XHTML websites. Cleanly designed and to-the-point, the site was built to maximize search-engine friendliness and set the framework for a larger future site. With its high-end look and advanced use of XHTML and CSS programming, the site has become an excellent source of new patients and helped establish Bradburn Village Dentistry as one of the area’s leading dental providers.