Protecting a brand’s identity can seem like a daunting task, especially when you need to communicate its importance to a client. That’s why it’s a great idea to include a Visual Standards Manual (aka brand style guide) with any logo you design for a client, so they have a reference point before making major decisions.
There has been a lot of discussion from the beginning of web design as to whether or not a designer should know how to write code and if a developer should know how to design. Should these 2 roles be filled by 1 person?
There are many different theories about the workflow process in web design. Some people dive right into photoshop, some people draw it on paper first. Although I definitely have my preferences and know what works for me, I understand and appreciate that every designer is different. I have always started my designs on paper with a pen or a sharpie.
Most employees would argue that workspaces can either enhance or hinder their production- especially in “creative fields” such as R&D, marketing and advertising. We here at {e} are fortunate to work in a relaxing, uniquely designed environment that encourages our creativity- and we’re not alone.
After moving into our second office space in one year, all of us here at {e} realize the importance of working in a creative environment in order to create good work and stay inspired. If your office is getting ready to make a big move or is just in need of a “creative” makeover, I hope this post will give you a place to start and guide you in the direction of making your office space (or any space for that matter) a creative place that keeps you motivated, while maintaining a high level of functionality.
